Willow Creek Nursing And Rehabilitation Center
Goldsboro, NC · Medicare and Medicaid-certified nursing home (CCN 345113) · 200 certified beds
Health inspection: 2 · Quality measures: 4 · Staffing: 2
Federal fines: 3 totaling $15,358
Phone: (919) 736-2121 · Verify on Medicare Care Compare ↗
Willow Creek Nursing And Rehabilitation Center has a CMS overall rating of 2 out of 5 stars, below the North Carolina state average of 2.93. Its health inspection rating is 2 stars and its staffing rating is 2 stars.
Willow Creek reports total nurse staffing of 3.58 hours per resident per day, including 0.51 RN hours per resident per day, with a nursing staff turnover rate of 59.2%. CMS gives the facility a staffing rating of 2 out of 5 stars.
Willow Creek has 3 federal fines on record totaling $15,358.00, with 0 payment denials reported by CMS. There is no abuse icon or Special Focus designation noted for this facility in the provided data.
About this facility
Willow Creek Nursing And Rehabilitation Center is a 200-bed skilled nursing facility in Goldsboro, Wayne County, North Carolina, with an average of 165.2 residents. It is operated as a for-profit limited liability company and has been Medicare and Medicaid certified since June 1974, accepting both Medicare and Medicaid.
According to CMS Care Compare, Willow Creek holds an overall star rating of 2 out of 5, which is below the North Carolina state average of 2.93. Its component ratings are: health inspection rating of 2 stars, quality measure (QM) rating of 4 stars, and staffing rating of 2 stars.
CMS-reported nurse staffing levels show total nurse hours of 3.58 per resident per day, including 0.51 RN hours per resident per day. Nursing staff turnover is reported at 59.2%.
On penalties, CMS records show 3 federal fines totaling $15,358.00 for this facility, and 0 payment denials on record.
Willow Creek is part of the Principle Long Term Care chain, which operates 40 facilities with an average CMS rating of 3.0 stars across the chain. Ownership has not changed in the last 12 months according to CMS records.
This profile reflects data published by CMS Care Compare; families should consult the Care Compare website directly for the most current inspection results and ratings before making a decision.
Questions families ask
What is this nursing home's CMS overall star rating and how does it compare to the state average?
Willow Creek has a CMS overall rating of 2 out of 5 stars, which is below the North Carolina state average of 2.93.
Does this facility accept Medicare, Medicaid, or both?
Willow Creek is certified for both Medicare and Medicaid.
How well is this facility staffed — nurse hours per resident and turnover?
Total nurse staffing is 3.58 hours per resident per day, including 0.51 RN hours, with a staffing turnover rate of 59.2%; the CMS staffing rating is 2 out of 5 stars.
Does this facility have federal fines or penalties on record?
Yes, CMS records show 3 fines totaling $15,358.00 and 0 payment denials.
Has CMS flagged this facility for abuse or placed it in the Special Focus program?
The provided data does not indicate an abuse icon or Special Focus status for this facility.
How large is this facility and how many residents live there?
Willow Creek has 200 certified beds and an average daily population of 165.2 residents.
Who owns this facility — and is it part of a chain?
It is owned as a for-profit limited liability company and is part of the Principle Long Term Care chain, which has 40 facilities with an average rating of 3.0 stars.
How long has this facility been Medicare/Medicaid certified?
Willow Creek has been certified since June 1, 1974.
What do the four different CMS star ratings mean?
CMS publishes an overall rating plus three component ratings — health inspections (2 stars), staffing (2 stars), and quality measures (4 stars) — which combine into the overall score.
Does this facility offer short-term rehabilitation as well as long-term care?
The provided data does not specify service lines; please contact the facility at 9197362121 or verify on Medicare Care Compare.
What should I look for when touring this facility?
The data provided does not cover tour details; contact the facility at 9197362121 to arrange a visit and review details on Care Compare.
How do I verify this facility's current record on Medicare Care Compare?
You can review the most current inspection results, ratings, and penalty history at https://www.medicare.gov/care-compare/details/nursing-home/345113?state=NC.
Data: CMS Care Compare (Aug2026 refresh). Star ratings, staffing hours, and penalty records are CMS's official published measures. Always tour the facility, review the current inspection record, and verify details with Medicare before making care decisions.